Industries B2B Services & Technology
IT Managed Services (MSPs)
IT audits booked with owners and operations leaders at companies with 15 to 150 workstations.
The Metric We Own
Booked IT assessments
MSP deals are won on trust and timing. Consistent calling finds the moment a company is unhappy with its provider.
How a lead becomes a verified result
- 1
Dial
Local businesses by size and industry, especially compliance-heavy sectors like healthcare, legal and finance.
- 2
Qualify
- Number of workstations
- Current IT setup and provider
- Contract renewal timing
- Security or compliance concerns
- Decision-maker
- 3
Disclose
Reps identify your company and the purpose of the call on every dial. Misrepresentation rules apply to business calls, and cell numbers are handled under TCPA rules even when the contact is a business.
- 4
Hand off
IT audit or discovery call booked with your engineer or account executive.
- 5
Second-voice QA
Every call is scored, and an independent QA caller re-confirms the details. Anything that can't be re-confirmed isn't delivered.
- 6
Learn
Rejected leads come back with a reason. That feedback goes into your next report and the next round of training.
What our reps never do
- Claim to have found a vulnerability
- Use fear tactics about breaches
- Give technical or compliance advice
- Criticize a current provider by name
Retention & after-sale desk
- Meeting reminders
- Audit follow-up
- Contract renewal reminders
- QBR scheduling for clients
What we need to start
- Service area and client size
- Stack and services you offer
- Compliance specialties
- Engineer calendars
- CRM or PSA access
100% Upfront Managed Infrastructure Retainers
B2B & Technology retainers
Priced for decision-maker research, longer qualification and technical scripts.
Apex Launch
1 dedicated seat
$2,474 / mo
8–16 completed demos / mo
Growth Engine
2 dedicated seats
$4,182 / mo
16–28 completed demos / mo
Dominance Hub
3 dedicated seats
$5,878 / mo
28–42 completed demos / mo
Paid upfront each month. Enterprise Seats $1,684 each beyond 3. One-time setup fee quoted before you sign. No long-term contract. Expected Campaign Benchmarks are not guarantees: actual results vary based on market conditions, list freshness, caller script approval and your offer.
IT Managed Services (MSPs) questions
This page describes how we work. It is not legal advice. Rules vary by state and province and change often, so your counsel approves every script before we dial.
How do callers overcome "We already have an internal IT guy"?
Reps use trained objection-handling frameworks highlighting co-managed IT models, 24/7 security monitoring and backup redundancy to secure the meeting.
How do you reach owners, not receptionists?
Reps are trained to work with gatekeepers respectfully, call at effective times and ask for the person responsible for IT decisions.
Can you target regulated industries?
Yes. We can focus on healthcare, legal, finance and others where compliance creates urgency.
Can reps talk technical?
Reps know enough to have a credible conversation, but technical assessment stays with your engineers.
Do you track contract renewal dates?
Yes. If a prospect is locked in, we log the renewal date and call back before it comes up.
How fast can this campaign go live?
Most teams are dialing 3 to 7 business days after signing and onboarding. Larger floors can take up to 10. We start with a soft launch while call scoring is calibrated to your criteria, then ramp to full volume.
What does it cost?
B2B & Technology retainers start at $2,474 a month for one dedicated rep on Apex Launch, with Growth Engine at $4,182 and Dominance Hub at $5,878, all paid upfront. Hourly callers, closers, disposition managers and skip tracing can be added or bought on their own. A one-time setup fee is quoted before you sign.
Can I listen to my team and review the calls?
Yes. Every call is recorded and scored. You can review any recording, listen in during a scheduled session, and see volume, contact rate and results in your reports: weekly on Apex Launch, daily on Growth Engine and Dominance Hub.
Tell us the number you need to move.
Build your plan, pick your tools, and we'll come to the call with a floor plan and launch date.